
Updated Feb 08, 2022 Certification Exam Marketing-Cloud-Developer Dumps - Practice Test Questions
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NEW QUESTION 82
A developer needs to configure a process that can store encrypted data from Marketing Cloud as a file on an external server. What steps should the developer take?
- A. Data Extract > File Transfer with Marketing Cloud Public Key
- B. Create PGP Key > Data Extract > File Transfer with PGP checked
- C. Data from Marketing Cloud cannot be encrypted
- D. Shield Platform Encryption is required for encrypted data export
Answer: A
NEW QUESTION 83
Northern Trail Outfitters uses a number to uniquely identify contacts across different marketing channels.
Which two actions should the developer take to ensure the contacts relate across channels in Marketing Cloud when working with the data model?
Choose 2 answers
- A. Link the numeric field value to the Contact ID in Attribute Groups in Contact Builder.
- B. Use a unique identifier spec fie to each channel and automatically connect then-..
- C. Create Attribute Groups linking the unique identifier to the Contact for each channel.
- D. store the numeric unique identifier value as a Text data type In data extensions.
Answer: A,D
NEW QUESTION 84
A developer identified a use case where a triggered send of an email is needed. The developer already successfully set up authentication with a Client ID and Client Secret has used them in several REST calls. When the REST call is made, a "401 Unauthorized" error is returned. What is the first thing the developer should check?
- A. The email interaction has been started
- B. The automation permissions have been granted for the Client ID and Client Secret within Installed Packages.
- C. The send permissions have been granted for the Client ID and Client Secret within Installed Packages.
- D. The email interaction has been published.
Answer: C
NEW QUESTION 85
A developer wants to use the RaiseError Ampscript function when a subscriber does not have the necessary data to build an email. Which two outcomes are possible using this function? Choose 2 answer
- A. The email is not sent to the particular subscriber
- B. An error message is sent to the From Address used in the email
- C. The send fails
- D. The send is retried
Answer: A,C
NEW QUESTION 86
A developer wants to trigger an SMS message to a subscriber using a form published on CloudPages. How should the SMS message be triggered once the subsceriber submits the form?
- A. InsertData AMPscript function to add the subscriber to a MobileConnect list
- B. requestToken and messageContact REST API objects
- C. CreateSMSConservation AMPscript function
- D. Outbound SMS template and Automation Send Method
Answer: B
NEW QUESTION 87
A developer wants a link to be dynamic based on subscriber attributes. Rather than create numerous links, the developer uses AMPscript to set the link's value as a variable. The variable will be used within the <a> tag. What should the developer do within the <a> tag to ensure clicks are tracked for the variable? Choose 2
- A. Wrap the variable in a RedirectTo function
- B. Include a variable for the Alias attribute
- C. Ensure the Conversion attribute is 'true'
- D. Wrap the variable in a v function
Answer: A
NEW QUESTION 88
NTO wants use Personally Identifiable Information (PII) data to personalize email communications, but does not want to store PII data in Marketing Cloud. Which feature could they use to personalize emails from an external data source?
- A. Single Sign-On
- B. External Objects
- C. Salesforce Shield
- D. Tokenized Sending
Answer: D
NEW QUESTION 89
A developer created a landing page in CloudPages which return unique content when subscriber data is located on a related data extension. The developer does not know if all subscribers have rows in the related data extension, and want default content to render if no subscriber data is found on the related data extension.
Which best practice should the developer follow to control the unique and default content?
- A. Use the Lookup, Row and Field functions
- B. Use the DataExtensionRowCount function
- C. Use the LookupOrderRows and Row functions
- D. Use the RowCount function and an IF statement
Answer: D
NEW QUESTION 90
A developer is experiencing timeouts when testing a SQL Query Activity in Automation Studio. How should the developer optimize the query?
- A. Configure a longer timeout period within Administration in Automation Studio.
- B. Ensure all SQL Query Activities are in the same step in the automation.
- C. Limit joins to the INNER JOIN within all SQL Query Activities.
- D. Use intermediate tables to break queries into smaller parts.
Answer: D
NEW QUESTION 91
Which programming language should be used in email messages? Choose 1.
- A. AMPscript only
- B. Both
- C. Either AMPscript or SSJS
- D. SSJS only
Answer: C
NEW QUESTION 92
A sendable data extension with a text field named 'Balance' contains the value S6.96 for a particular record. The following AMPscript statement is included in an email:
IF (Balance > 6.00) THEN
SET @Result = 'Balance is more than $6.00
ENDIF
Why would this IF statement yield unintended results?
- A. Balance is a protected keyword.
- B. The comparison should use the < operator.
- C. Double quotes should be used instead of single quotes.
- D. The operands are not the same data type.
Answer: D
NEW QUESTION 93
A developer receives a 401 Unathorized HTTP status message from a REST API request. What is the reason for this error?
- A. The account lacks the privileges necessary to perform the request
- B. The access token was not found in the request, or it is invalid or expired
- C. Oauth is not supported for the requested resource
- D. API requestes are temporarily blocked due to too many concurrent requests.
Answer: B
NEW QUESTION 94
A developer is configuring a File Drop Automation and wants to use a Filename Pattern to allow for timestamps on the file. The file name will always start with the month and day (e.g. MAY15) the file is dropped onto the SFTP site.
Which two configurations should be used for the automation to successfully start? Choose 2 answers
- A. %%Month%%%%Day%%
- B. %%MMMMdd%%
- C. Begins With operator
- D. Ends With operator
Answer: A,C
NEW QUESTION 95
A developer wants to add an image to Content Builder via the API and retrieve the image's published URL.
Which method should the developer use?
- A. GET using the RESTAPI/asset/v1/content/assets and parse the FileProperties parameter
- B. POST to the REST API/asset/v1/content/categories and parse the Description parameter
- C. POST to the RESTAPI/asset/v1/content/assets and parse the FileProperties parameter
- D. Use the SOAP API to create a Porfoglio object and idenfity the Source property
Answer: A
NEW QUESTION 96
Contact Builder can be used to create a relational model of an organization's data within Marketing Cloud. Which three factors should be taken into consideration when preparing data to be used in Contact Builder? Choose 3 answer
- A. Assigning data relationships and primary keys across all channels
- B. Verifying all data extensions have a sendable value
- C. Verifying data address marketing needs
- D. Verifying each data extension has the required Email Address field populated
- E. Normalizing data to reduce redunancy
Answer: A,B,C
NEW QUESTION 97
A new record is appended to the Orders data extension each time a customer makes a purchase. Which SQL statement would select a unique list of subscribers who have made multiple purchases?
- A. SELECT TOP 1 SubscriberKey FROM Orders
- B. SELECT SubscriberKey FROM Orders GROUP BY SubscriberKey HAVING COUNT(*)>1
- C. SELECT DISTINCT SubscriberKey FROM Orders
- D. SELECT SubscriberKey FROM Orders GROUP BY SubscriberKey
Answer: D
NEW QUESTION 98
A developer wants to design a custom subscription center in CloudPages. The developer prefers to code in AMPscript, but is also skilled in Server-Side JavaScript. While the developer is confident their code is of high quality, they would still like to handle unexprected errors gracefully to ensure the best user experience. Which feature should handle this scenario?
- A. Wrapping the code in a AMPscript HandleError block
- B. Wrapping the code in a Server-Side JavaScript Try/Catch block
- C. Marketing Cloud automatically handles any error scenario that may occur
- D. Using RaiseError AMPscript function when an error occurs
Answer: B
NEW QUESTION 99
A company need to retrieve a large number of rows from a DE via the API. Which two solutions would optimize the peformance? Choose 2
- A. Use a SimpleFilterPart to retrieve small sets of relevant data.
- B. Use AMPscript API functions on a CloudPage
- C. Use the REST API instead of the SOAP API
- D. Use the ContinueRequest feature
Answer: B,D
NEW QUESTION 100
Certification Aid wants to import data from a CSV file into a Data Extension. The CSV file contains all relevant dat a. New records should be added to the Data Extension, and records which are not in the file should be removed from the Data Extension. Which import operation should be chosen for this? Choose 1.
- A. Update only
- B. Add only
- C. Add and update
- D. Overwrite
Answer: D
NEW QUESTION 101
Northern Trail Outfitters uses a Send Log and sends more than one million emails per day. They want to execute daily reports on all subscriber activity without impacting send performance.
Which set of best practices should be implemented''
- A. Copy new Send Log records to an Archive data extension, then run reports from the Send Log dataextension.
- B. Add a data retention policy to the Send Log. then run reports from the Send Log data extension.
- C. Add a data retention policy to the SendLog. then run reports from the _Opens data view.
- D. Copy new Send Log records to an Archive data extension, then run reports from the Archive data extension.
Answer: C
NEW QUESTION 102
A developer receives Error Code 5 when performing a SOAP API call. The error states: "Cannot Perform 'Post' on objects of type 'SentEvent'".
What could be the issue?
- A. It may be a temporary network issue.
- B. The authentication token has expired.
- C. SOAP does not support POST; use REST
- D. 'SentEvent' is not able to be updated using SOAP.
Answer: B
NEW QUESTION 103
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The Salesforce Marketing Cloud developer program is designed for developers who have practical experience in Marketing Cloud development. The Candidate has hands-on experience in the administration and configuration of the Marketing Cloud Email application, as demonstrated by passing the Salesforce Certified Email Marketing Specialist exam. These credentials are intended for the Marketing Cloud developer who has experience in the development of dynamic and personalized marketing resources, such as e-mail, landing pages and forms with HTML, CSS and AMPscript. The Salesforce Certified Marketing Cloud developer is also an SQL expert and has experience in using the Marketing Cloud APIs.
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