What is the best route for 'gaining social trust'?

• A. Ask your supplier network to blog about their relationship with you.
• B. Strive for the highest number of hits on your Web site.
• C. Identify and develop relationships with tippers in your industry.
• D. Ask your employees to blog about your company in any of the blogs they participate in.

Three key attributes to focus on for designing for reputation and risk management are: have a plan, be proactive and fast, and __________________.

• A. ensure that strategies are pushed down into the organization
• B. be transparent with two-way dialog
• C. do not respond to negative statements in social media sites
• D. limit access to social media site by employees and partners

To a customer, what main value does an IBM Business Partner bring to an IBM Connections implementation?

• A. They can provide discounted sales quotes
• B. They can provide legacy systems expertise
• C. They provide installation, integration, and trusted consulting to ensure the success of the project
• D. They can provide impressive presentations

What is one of the goals when first meeting with customers?

• A. Deliver high-pressure sales tactics to close the deal
• B. Ask them which products they are going to buy today
• C. Provoke your customer to thought and action as to how Social Business is changing how we work.
• D. Determine how much budget they have

Which is the appropriate response when a customer brags that it is their people that differentiate them from the competition?

• A. Your people are costing you too much money. Let me show you how to replace them with computers.
• B. Machines are more reliable than people.
• C. What better way to leverage those people in your organization than by letting them utilize social business tools to make them more engaged, transparent, and nimble
• D. People don't add to the shareholder value, only profits do.